Make Your Email Marketing More Effective with Segmentation

Email marketing automation specifically and email marketing, in general, is highly effective medium not just to stay connected with your customers and potential clients, but also to increase leads and sales overtime, however, when you’re into a business that sells more than one product or service, sending out same updates to all the subscribers may turn out to be less effective. Read More

When to Hire First Employee for Your Small Scale Bakery?

Starting a small scale bakery or a cake & flower shop can be a lucrative business opportunity, but if you are on tight budget, you must develop your bakery business plan carefully and know all the possible ways to cut the costs. Read More

Email Marketing Automation; a Must Have for B2B Startups

Email marketing is one of the few online marketing techniques that has stood the test of time and still works better than many other methods. In fact, it still trumps the top spot on many B2B marketer’s lists of B2B lead generation strategies. Read More

Is Your Startup Ready to Meet a Cash Emergency?

No matter, how effective business plan you have devised for your startup, if it doesn’t address the cash emergency issues, it’s not a good business plan. Read More

7 Tips to Name Your Startup Correctly

Naming your startup is one of the most important success factors besides the product/service itself. While most of the entrepreneurs are much concerned about the packaging and other ornamental details in the quest of standing out in the competition, they forget one of the most important aspects, i.e. the name. Read More

5 Cleaning Services Startups to Watch in 2017

Cleaning services is a business hotspot in big cities, and so there’s a huge market for small scale cleaning businesses to enter into the market slowly and grab their share. Read More

How Email Marketing Automation Can Take Your Startup to the Next Level

Email marketing is still one of the most effective marketing strategies as the ROI on email marketing is higher than any other mode of digital marketing. However, it’s not just about sending out email blasts and sit back to see the results. Email marketing is rather a complete art in itself and you need to have a foolproof strategy to acquire targeted subscribers and keep them engaged in positive way. Read More

How to Choose the Target Audience for Your Startup Marketing Plan

If you are a startup owner or even a marketer working with a startup, it’s very easy for you to imagine that the whole world will love your products. In fact more of founders have this habit and not the marketers, but since the founders are leading the team and are the decision makers, they can influence the marketers’ point easily. Read More

6 Digital Marketing Gurus Startups Should Follow on Twitter

Effective marketing is a must for the survival of just any startup; at times not really unique ideas grab major market share just because they nailed it at marketing. While in other case, tens of highly valuable ideas go to trash, just because they didn’t have good marketing strategy! Read More

How Much Does it Cost to Start a Dry Cleaning Business from Home?

To run a startup or small business, you do not necessarily need a high tech- business idea. A small idea that solves a common problem can be a big success, for instance, clothing needs to be cleaned regularly and a home based dry cleaning service can make good money. Read More